ABIA is proud to be a part of the industry-wide effort to spread awareness of the benefits and importance of life insurance. Coordinated by the LIFE Foundation, the Life Insurance Awareness Month campaign runs throughout September and has consistently been a focus of ABIA members.
To help ABIA members increase their visibility during Life Insurance Awareness Month, ABIA has created a customizable news release to share with their local media. Free to ABIA members, this release provides answers to the five most common questions consumers have about life insurance.
Banks can increase their media exposure by downloading the free release, filling in the blanks and sending it to the business editor or banking reporter at their local newspaper. Download the release. An aba.com login and password are required to access the press release. Please contact Deanne Mariño with any questions or for assistance.
Click here to visit the LIFE Foundation and gather more resources to promote Life Insurance Awareness Month.